WWE Dumping Brand-Only Pay-Per-Views

[Resin]

Due to some disappointing buyrates, and in particular the comparisons with UFC, Vince McMahon has decided to change the approach the company has for its pay-per-view shows.

The "B" shows, wile they will be listed as brand-specific shows, will start featuring talent from all three brands. Stephanie McMahon sent out a memo stating that Vince wants more of an emphasis on interbrand matches on PPV shows, thus opening up more potential matches.

Starting with Backlash, the show is scheduled to feature talent from all three brands. Batista, Bobby Lashley, RVD and Undertaker are scheduled to appear on the show. Also, the poster for the 7/22 Great American Bash PPV features John Cena, as well as Batista and King Booker.

[DieOff]

Now all they need to do is dump the brand shit alltogether.

[mmarlon brando]

Now all they need to do is dump the brand shit alltogether.
Amen. The whole concept has sucked since day one.

[IMAMEX]

if only they ran wcw with bishoff or whoever the fuck was running at the time. like just kept it seeming like it was branded. Stupid vince.

[Twisted Tyrant]

I think the only way we are going to see a complete end to the brand split (because let's face it, its kinda like that right now with all the "stars" being on all the shows) is if another company starts getting a huge fanbase and starts to make money, TNA is not making money if you don't know already or at least wasn't last time I heard.